Real Estate · 2024
Samvrudhi Events & Expos, ₹42K → 568K impressions, 12K clicks at ₹3.52 CPC across Google + Meta for a property expo.
568K
Impressions
12,000
Clicks
₹3.52
Avg CPC
[ 01 / Context ]
The starting point.
A real estate expos company organising property shows where developers take stalls, they needed awareness and footfall in East Hyderabad on a tight budget and a tight timeline.
[ 02 / Approach ]
What we did.
01
Built the brand and stall-owner cuts
Built creative direction for the event brand and individual stall-owner cuts
02
Ran Meta to creative-engaged audiences
Ran Meta traffic campaigns targeting profile and creative-engaged audiences
03
Layered Google Ads, geo-fenced to East Hyderabad
Layered Google Ads, Search + Display + Video + Performance Max, geo-fenced to East Hyderabad
[ 03 / Deliverables ]
What shipped.
Event creative
Meta traffic campaigns
Google PMax
Search + Display + Video
[ 04 / Stack ]
Built with
Meta AdsGoogle AdsPerformance Max
[ 05 / Related ]
Service + industry pages
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