Cloud Kitchen · 2024
Vani Tiffins, Listed and optimised on Zomato, Swiggy, Magicpin, Justdial, platform ads and offer strategy to drive order volume.
[ 01 / Context ]
The starting point.
A cloud kitchen brand, visibility on food platforms is the only acquisition channel that matters, and platform rank is everything.
[ 02 / Approach ]
What we did.
01
Set up listings across four platforms
Set up and optimised listings on Zomato, Swiggy, Magicpin, Justdial
02
Ran platform ad campaigns
Ran platform ad campaigns
03
Engineered offers without crashing margins
Designed discount and offer structures that lifted visibility rank without crashing margins
[ 03 / Deliverables ]
What shipped.
Multi-platform listings
Platform ads
Offer strategy
[ 04 / Stack ]
Built with
ZomatoSwiggyMagicpin
[ 05 / Related ]
Service + industry pages
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